Friends, our next UU Growth Lab Live session is July 15, 2025 and is dedicated to getting you ready to film key video content to support your Fall outreach membership development efforts.
Specifically, we'll work on video outlines and scripts for:
1. Welcome Video for First Time Visitor Pages
This is a video of a member of your welcome team or a staff member talking to a newcomer directly on camera which you'll embed on your website's first time visitor page. Potential visitors benefit from your leaders meeting them where they are (online) and welcoming them, affirming them, and orienting them to the process you recommend they use to get connect and get involved.
2. Meet the Minister Videos
If you have a minister, people want to know who they are and what they are like before they visit. Not after -- before!!! People are less likely to visit unitl they connect personally with with the minister. That's why so many people visit after weddings and funderals. They have a "Oh, I can do this if so and so is the minister..." moment. You need to give every person researching your congregation that moment on-demand with video. I'll share what I'd include.
This session is brought to you by our UU Growth Lab member program. During this session, I'll work with those ready and eager to take action on video content to support online visitors and Fall membership develop!
The insights from this session and an on-demand workshop will be shared with members of the UU Growth Lab later in the month.
Not a member? Learn more here.
Additional details including the Zoom Registration link may be found below and in our UU Growth Lab member area.
